Not All Product Recommendations Are Created Equal

Posted by Wendy Troncone on July 25, 2019

Done right, Product Recommendations increase conversions, boost average order value and strengthen Customer Loyalty. They also automate content, freeing up labor costs so creative efforts can focus elsewhere.

Jim Finnerty: Delivering Marketing Automation Platforms

Posted by Wendy Troncone on June 19, 2019

Innovating with an eye on business goals is the mark of a successful entrepreneur. CIO Look recognizes innovative entrepreneurs who make an impact in their field, and Jim Finnerty is a pacesetter when it comes to marketing automation platforms. He is the Chief Operating Officer and a founding...

Live Content recommends products your customers are likely to purchase

Posted by Sharon Finnerty on March 22, 2017

 eCommerce giants like Amazon leverage dynamic product recommendations all the time. They use your current shopping activity, shopping history, and the activity/history of others who shopped for similar items to recommend products that are likely to be of interest to you.