Blog - 4Cite Marketing

Engaging Shoppers With Relevant, Personalized Messaging Across Multiple Channels

Establishing a shopper's identity is critical to personalization

The High Stakes of Identity

6 People-Based Marketing Tips

The Hot New Channel for Reaching Real People: Email

Holiday Email Done Right Is Huge for the Bottom Line: Five Tips for Doing It Right

Bluefly Boosts Email Revenue 11%, Site Visitor Identification 50% With Targeted Marketing

4Cite Named Best Place to Work

Is Your Email Service Provider What You Think It Is?

Biggest Tech Trend for eCommerce in 2019: People-Based Identity

Careful, you don’t know where that data has been

Consumer Targeting: Using Purchasing Intent to Close the Deal

Pacesetters 2018: 10 Fast Rising Retail Executives

Dozens of Advertisers Share Strategies for Reducing Facebook CPC

Vantage customer identification nearly doubles

4Cite Names Finnerty Chief Operating Officer

5 Amazon weaknesses rivals can exploit

Annie Selke Uses Offline Tactics to Drive Online Buyers

BlueFly Press Release

26 Marketers on the Things That Work for Reducing Cart Abandonment

Fast-growing Albany tech company sees growth in retail, travel industries

Power Direct Mail with Online Data

The Holy Grail of Connecting With Customers: The Email Address

68 Percent of U.S. Market’s 215 Million Online Shoppers are in 4Cite Data Network

Earn an A+ with Back-to-School Email Marketing

Privacy Regulation: An Opportunity For Growth

The Holy Grail of Connecting With Customers: The Email Address

Google And Facebook Are Winners Under GDPR

Shopping Elsewhere™ Adds Precision and Relevance to Your Targeting Campaigns

4Cite ranks in Albany's Top Tech Startups

These are Upstate NY's 50 fastest-growing private companies, ranked

The email address is the key to personalized connections with customers

4Cite Announces Q1 Customer Wins

Hotter Shoes Leverages Triggered Emails To Add Fire To U.S. Expansion Efforts

The Facebook Scandal Isn't Just About Privacy, It's About The Value Of Data

4Cite’s Email Platform Helps Digital Brands Secure the Path to Purchase

Delivering Sales: Fresh approaches to email marketing are driving shoppers to open, click and buy.

4Cite Announces Record Growth in 2017

4Cite Unveils How Shopping Elsewhere Technology Identifies and Re-engages Inactive or Lapsed Customers

How to Create a Seamless Online/Offline Shopping Experience

What Good is Personalization Without Identity?

How Plow & Hearth Digs Up More From Email Marketing

Why Top Retailers Are Failing At Triggered Email Technology

Death of the 3rd Party Cookie

The New Way to Know Your Customer: Apparel chain Avenue digs deep to engage online shoppers

Boden Cuts Cart Abandonment 81% With Triggered Email Campaigns

Don’t have an identity crisis that undermines your online marketing

4Cite Launches New Website

How 4Cite is putting the online goods you want in your inbox

4Cite Signs 34 New Customers

Executive Viewpoints: Driving Revenue When Retail Stores Are Closing: Surviving The Retail Bust

4Cite MCMA Wine, Wit and Wisdom

Amazon Features 4Cite RedShift Testimonial

Another Look at Lightbox Displays with Smith & Noble

To Control their Destiny, Retail Brands Must Control their Data

Get a Standing Ovation from your Ad Audiences

WWD Digital Forum in NYC

Direct Mail in the Digital Age

Shawn Firehock Joins 4Cite as Vice President of Strategic Growth

CEO Bob Gaito MarTech Series Interview

Amazon:The Slayer of the Way We Used to Shop

CEO Bob Gaito in Chain Store Age: Amazon’s Biggest Bite Yet In-Store Shopper Data

What is Triggered Email?

What is Shopping Cart Abandonment?

How well do you recognize your customers across multiple devices and email addresses?

How can you get your emails delivered at the perfect time?

Identify more website visitors with 4Cite

Live Content recommends products your customers are likely to purchase

Easy access to your website data can improve your marketing ROI

Get more clicks and conversions

New product integrates Triggered Email with Direct Mail